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Auto Manufacturers Optimistic About US Market Prospects in 2015

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With the price of gasoline at its lowest level in half a decade and the U.S. economy more robust, auto manufacturing companies are bullish about prospects for the American market in 2015.

November car sales hit their best level in more than a decade, helped by the "Black Friday" marketing push on the Thanksgiving Day weekend and the potential for gasoline prices to continue to fall.

More jobs, cheaper fuel prices and stronger household spending power is also shifting the shape of the market, with less fuel-efficient sport utility vehicles and trucks doing well while the hybrid and electric car market putts along.

Read more on auto manufacturers on IndustryWeek.

IndustryWeek is an NED companion site within Penton's Manufacturing & Supply Chain Group.

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